Are You Considering Home Based Business Marketing? The Time Is Right

Thanks to the World Wide Web, anybody, including you, can generate income with home based business marketing. There are all kinds of business marketing opportunities that you can pursue from the comfort of your own home.Affiliate marketing is perfect for beginners. They don’t have to create a website or a product. They don’t have to worry about how to go about collecting the money, or collect sales tax and then give it to the government. They do not deal with the customers, which means, exchanges, returns and refunds are not their responsibility.Affiliates primarily have one job. They need to get targeted traffic to the affiliate websites, which, by the way, are given to them for free. When the traffic they send, makes purchases, the affiliates earn a commission. Some of the best ways to generate traffic are with free methods, so the cost of doing affiliate business can really be low. Aspiring affiliate marketers should learn about the following methods to get traffic to their sites: article (bum) marketing, forum marketing, Twitter (and other social media) marketing and video marketing.You can use all of those methods, even if you are selling your own products. When you own the products, there is a lot more to be responsible for, as mentioned earlier, but instead of a commission, you make all the profits.You also have the option of selling your products on website like eBay. There is even a way to sell stuff that is not yours on those sites. It is called drop shipping. Like affiliate sales, you get paid for selling merchandise, of which you are not the owner.There are thousands of eBooks that talk about ways of making money. Many of them say they have a limited time money back guarantee. Your best bet is to err on the side of caution. If you are not dealing with a company whose reputation precedes them, do not take risks with your money.Unlike affiliate marketing, you actually make the sale. You collect the money and send the money to pay for the products to the drop shipping company. You also give them the shipping data, and they usually place your name on the return address. As you can see from this partial list, there are many ways to make money with home based business marketing.

The Auto Transport Broker and The Piracy of The Truck Driver

Have you ever thought about what it takes to run a profitable business? To tell the truth before owning my own auto transport business I never gave it a second thought. Frankly, I think most people are just like me. Many folks just get up in the morning, drive to work, put in their eight hours and go home. The next day they get up and start all over again; it is like being in a rut.You are probably thinking that is cold! Well, fact of the matter is that is exactly how I used to be. When we hate what we are doing, we just go through the motions. Who cares if there is a profit or not, it does not affect me – we think. All we are there for is to put in our time and collect a paycheck that doesn’t go far enough.You are probably wondering what this all has to do with auto transport and the piracy of the truck driver. Well, as employees we had better start caring about the company profits. Think about it for just a minute. If they do not make a profit, we probably will not have a job for long. Have you ever thought about it that way?Auto transport industry is no different…After talking with a truck driver, today this very point came to mind. Our whole conversation revolved around the economics of running our mutual businesses. There are so many pieces to the puzzle; but, one main reason really took the majority of the talk.Today there are too many auto transport brokers out there not doing their job the right way. Greed has set in and taken over all common sense. Their focus is on their commission today and not that of the customer, trucker or industry. There is no looking at the stability of the business for tomorrow, next week or next year.Doing whatever it takes to secure the order they lie, cheat and bait the customer to earn a few dollars. Now I am not saying it is not right to earn money, not at all. The point is that doing business that way is an injustice to all. How you ask?I could really get on my soapbox here and rant for hours. Instead, let us focus on just one area of concern…the truck driver, or as we call them the owner operator.Owner operators do not work for free either!As a business owner, many expenses occur monthly this is called overhead. There are necessary expenditures that keep the truck, office, drivers and other employees “in business”, or employed.The business owner goes into business to make a profit. Sounds reasonable, right? They know what it costs to replace tires, change the oil and other fluids necessary to keep the big rig safe on the roads. There are permits, fuel taxes and surcharges, insurance costs and fuel costs too. Of course we can not forget there are truck payments, trailer payments, and the savings surplus account for repairs.Next they must price out their loads to cover the driver expense, taxes, meals and sometimes-overnight lodging accommodations. Then there needs to be some sort of profit margin so the company can stay in business for the following month.If the business owner is the truck driver as well, he or she must factor in the personal expenses, too. Most have a husband or wife at home with kids. There is the mortgage, power and water bills, telephone, food, insurance and taxes just like all the rest of us.Auto transport brokers must educate the customer…Part of the job of an auto transport broker is to educate the customer. I do not know about you, but before becoming a broker I knew nothing about the industry. We learned by talking with truck drivers who had years of business experience under their belts. By implementing these principles in my own business we have been able to weather the storm of this new economy when others have not.Let me ask you a question…when is the last time you were able to walk into your local supermarket and tell the cashier what you were going to pay for that loaf of bread? Ha…won’t happen will it? Of course not. The market sets the price us consumers will pay for the product and we either buy it or we don’t, right?When auto transport brokers do their job correctly, the customer will understand how the transport business works. They will understand why the prices are what they are. Sure there will be slight differences between brokers. Healthy competition is expected and good in the marketplace.What is not good is when one sector of the industry turns to piracy. By charging the customer an excessive rate then paying the trucking company less than market rates this upsets the apple cart. It makes for an unbalanced industry and forces good people like you and me out of business.Two years ago, we watched as about 75% of owner operators handed in their keys. Some of these hard-working men and women were our friends. Business owners who had provided our clientele incredible service at equitable prices. We had developed friendships. They are real people, just like us. More than once, I cried myself to sleep after listening to the plight of these people and the causes for their decision.Today something has to change. More honest hearted people need to step up to the plate. Hard working auto transport brokers who own their own business need to get back to the basics. Educate the public that more than just diesel prices drive prices; which by the way is on the rise again.You would not work for free…stop asking these business owners to pay you to ship your car! As a broker we are not for the government stepping in to solve an industry’s problems like is so rampant today.However, as an individual auto transport business owner, I’m taking my stand. Education is key and our clients are well-educated, informed and happy. They are happy because their truck driver has a profitable business driven by fair market value.

SEO Copywriting Training – In 1 Week Train to Earn $50K – $75K Per Year As a Web Writer

Many businesses that do business on the web are starting to realize the need for professionally written search engine optimized content. Hence, SEO writing is a freelance writing niche that’s growing by leaps and bounds.It’s a perfect time to learn to write this type of copy because it means more freelance writing work and less competition for those freelance writers who are astute enough to get training in this discipline.What Is SEO Writing?SEO is the acronym for search engine optimization. To explain it in simplest terms, it is about using certain guidelines to write web copy so that a company’s website can get found easier online by web surfers.How Much Can SEO Writers Charge to Write Simple Web CopyThe above is why businesses are glad to pay SEO writers anywhere from $25 to $150 or more for one 350-500 word article. Some other common rates: $15-$35 per 50 to 250-word blog post; $150 for an SEO press release and $25-$35 per page to write simple informational booklets… and on and on.It’s easy to make $100-$250 per day writing SEO copy… when you’re just starting out.The more services you offer, the more money you can make. It’s not uncommon for SEO copywriters to become so busy in the first few months that they either pull back on their marketing or hire other freelance writers to help them meet client deadlines.The 2 Main Reasons It’s Easy to Get Freelance Writing Assignments as an SEO WriterLess Competition: With SEO copywriting training, selling clients on the benefits of your services isn’t nearly as hard as other types of freelance writing. Why? Because clients don’t want to hire a writer, they want to hire a writer who knows about web marketing.And very few freelance writers do. Terms like long tail keywords, the duplicate content penalty, link strategies, organic search and keyword density are foreign concepts.SEO copywriter training teaches you all of this, putting you head and shoulders above other freelance writer without this skill.Client Value: Many businesses focus intently on getting more traffic to their websites. There are a million and one articles on the web about how to do this. But, this misses the mark.With SEO copywriting training, you drive “targeted, buying” traffic to client sites. This increases their ROI (return on investment). Once you help clients to understand this, they will appreciate the value your SEO copywriting skills add to their bottom line – and forward more work your way.The Best Way to Land More SEO Writing JobsIn marketing, there’s the WIIFM principle. What is this? It’s the “What’s In It For Me” principle. That’s what marketing is all about — helping clients to see how you can help them reach their goals. By pointing out to prospects you target that SEO copywriting can get them more sales and leads, you enhance your value to them.Then, you don’t even have to “sell” them; they will be calling you. And the right SEO copywriting training class can provide this – teaching you how to land more freelance writing clients and easily start making $100 to $300 per day as an SEO copywriting services provider.


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